Listen to bite-size Helpdesk podcasts for practical tips on protecting and expanding your business in ASEAN; typically only 5 minutes long, our podcasts feature expert advice on intellectual property issues and their solutions.
The Services of the China IPR SME Helpdesk
From 2020 September, the China IPR SME Helpdesk will enter its new phase. This podcast introduces the Helpdesk's services and explain how we will continue to support EU SMEs with IP-related advice when it comes to business activities in China.
The 2019 Revision of China's Trademark Law
In November 2019, China's new Trademark law came into force bringing major improvements in the registration and enforcement of trademarks, as well as establishing higher penalties for counterfeiters. Most importantly, the new law explicitly prohibits bad-faith trademark filings, which is one of the most common threats EU SMEs are facing in China.
Industry 4.0 and IPR Protection in China
Industry 4.0 is transforming both the European and Chinese market. But what are the IPR related to the new technologies in this sector? This podcast gives an overview of the Industry 4.0 specificities and explains what strategies EU SMEs can adopt to protect different types of technologies in China.
IP Enforcement in China
What are the options available after you find out that your Intellectual Property Rights have been infringed in China? This podcast provides more information about the different solutions to enforce your IP in China, their pros and cons as well as other specificities that EU SMEs should pay attention to when they plan to take action against counterfeiters.
IPR Protection in China for the Clean-tech Industry
China is the fastest growing market for clean-tech, offering great opportunities for EU SMEs operating in this sector. However, businesses should be aware of the IP risks when exporting technology to China. This podcast provides more information on relevant IPR for clean-tech businesses and the best strategy to protect your technologies in China.
IPR Protection in China for the Wine and Spirits Industry
Many EU SMEs are active in the wine and spirits industry. China has a thirst for EU wines and spirits, and with a market of nearly 1.4 billion people it has great potential for European companies in this sector. This podcast will provide you with practical information on how to protect your Intellectual Property when selling your drinks in China, including trademarks, copyright and GI registration.
Intellectual Property in China for the Gaming Industry
The gaming industry is one of the fastest growing sectors in China. This podcast will provide you with practical information on how to protect your Intellectual Property when distributing your game in China, as well as addressing the latest developments in the enforcement mechanism for patents, trademarks and copyrights in the gaming industry.
Blockchain application for Intellectual Property protection in China
Due to its characteristics, Blockchain can be a useful tool for IP protection, as it enables a more efficient registration process and serves as evidence of registered and unregistered Intellectual Property Rights. Listen to this podcast to find out more about Blockchain and its application in the Intellectual Property domain.
Intellectual Property in China for the Cosmetic Industry
The expansion of the middle class has led to a solid growth for the cosmetic industry in China, with an increasing market share held by foreign brands. What are the risks for a company interested in the Chinese market? The podcast explains what IP is concerned in the cosmetic industry and how to protect it.
Intellectual Property in China for the Pharmaceutical Industry
Pharmaceutical production is a research and development (R&D) driven industry. The potential and profit of pharmaceutical companies are very dependent on the adequate protection of Intellectual Property Rights (IPR). What can SMEs do to protect their IP when doing business in China? This podcast gives an overview of the relevant IP for the sector and addresses the main issues when deciding to export to China.