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Manage your Intellectual Property in Mainland China, HongKong, Macao and Taiwan

IP Strategies for the Chinese Market

Event details

Event type : Webinar

Date: 9 June 2020


Event description

In a global market, Intellectual Property is a tool that provides value and differentiation to a company vis-à-vis its competitors. The China and Latin America IPR SME Helpdesk are organising a joint webinar in cooperation with the Chamber of Commerce of Valencia aimed at companies with an international outlook. The seminar will sensitize SMEs on the protection of their innovations and developments, with a specific focus on strategies and recommendations for the Chinese market. The China IPR SME Helpdesk Business Advisor, Matias Zubimendi, will take part in the live session and provide more information on IP strategies in China and South-East Asia.

The registration is free of charge and the webinars will be held in Spanish.


12:00  Opening Remarks
           Vicente Mompó, Director of the International Department of Cámara Valencia
           Estrella Alcón, Responsible IPR Helpdesk (IVACE)

12:10  Intellectual Property: why and how to protect your Innovation and Trademark
           César E. Fernández, IP Expert (Latin America IPR SME Helpdesk)

12:30  Introduction to IP Protection in China & South-East Asia
           Matias Zubimendi, China IPR SME Helpdesk

13:00  Q&A



More info and registration available at the dedicated page



About the China IPR SME Helpdesk

The China IPR SME Helpdesk provides free information, first-line advice and training to SMEs to protect and enforce their IPR in China. The Helpdesk’s services are free to European SMEs and SME intermediaries (including EU embassies) and include training events in China and Europe; online tools and materials at http://www.ipr-hub.eu and tailored advice from our experts by phone, Email or through the website.


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Tuesday, 9 June, 2020 - 12:00 to 13:00