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Key IPR Challenges in 2013

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Event Details

Event type:           Workshop

Date:                         Tuesday 26 February 2013

Time:                    09:30am - 11:30am

Location:                German Centre, Landmark Tower 2, 8 Dongsanhuan Rd, Unit 1111, Chaoyang, Beijing

                       北京市朝阳区东三环北路8号亮马河大厦2座1111室

Event partner:       German Centre for Industry and Trade Beijing

Supported by:        German Chamber of Commerce, Advantage Austria, Danish Chamber of Commerce

                            China-Italy Chamber of Commerce, French Chamber of Commerce,

                            Bencham, European Chamber of Commerce, Spanish Chamber of Commerce

Admission:            Free to attend but only open to European SMEs and intermediary organisations

Language:                  English

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Event Discription

The China IPR SME Helpdesk and the German Centre for Industry and Trade Beijing are inviting you to an informative workshop which will address challenges SMEs will face in their business dealings with China in 2013. You will be updated on current trends, new issues and provided with the tools to continue protecting your business effectively in the coming year.

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The workhop will focus on the following topics:

• China's current IPR landscape
• Update on recent developments in the Chinese IP law
• IP related challenges relevant to maintaining competetiveness on the Chinese market
• An opportunity to discuss your specific issues with our qualified IP-expert

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Helpdesk Expert Martin Seybold will cover these topics during an interactive presentation. You are welcome to ask questions throughout the presentation and during the dedicated Q&A time. You may also book a private One-On-One IPR consultation session with the expert following the workshop.

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Tentative Agenda

09.30am - 10.00am           Registration (coffee, tea and German pastries provided)

10.00am - 10.10am           Welcome and update on the Helpdesk's activities

                                     Judith van de Bovenkamp, China IPR SME Helpdesk

10.10am - 10.40am           Relevant IP issues for SMEs in China

10.40am - 11:00am           Update on recent developments in the Chinese IP law

                                     Martin Seybold, Lawyer, Seybold Associates

11:00am - 11:30am           Q&A Session

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One-On-One IPR Consultation Sessions

If you would like to receive confidential One-on-One advice about your business in China, sign up for a free, 20-minute consultation with the experts of the China IPR SME Helpdesk or the EU SME Centre. To ensure you have a chance to meet with the experts, please book your session in advance by indicating your interest when you register. Please specify the nature of your question and the expert you wish to book a session with. The One-on-One consultations are open to European SMEs on a first-come, first-served basis. Any information you provide to the EU SME Centre and the China IPR SME Helpdesk with be treated as confidential.

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Speaker Biography

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Martin Seybold, Lawyer, Seybold Associates

Martin is head of his own consultancy firm in Beijing. He has over 10 years of experience advising European SMEs and scientific institutions on China IP issues. His specialities are enforcement of IP rights and hands-on IP strategies for foreign enterprises, as well as licensing and IP registrations in China.

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Martin is a German qualified lawyer, holding a doctor's degree in constitutional law and a LL.M. degree in international and European economic law. He has in-depth experience on different IP approaches between China and Europe, and resulting conflicts. He is fluent in written and spoken Chinese. Examples of his daily business are: IP enforcement through Chinese authories, coordination of IP litigations, representation in arbitration and mediation, drafting of IP related contracts and management of IP portfolios in China.

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Registration and cancellation

China IPR SME Helpdesk events are only open to European Small and Medium Enterprises (SMEs) and SME intermediary organisations such as embassies and consulates, chambers of commerce and trade associations. This event is closed to law firms and business consultants. If you meet the criteria and would like to attend please register by emailing [email protected] with the name and date of the event in the subject line and your company information. You will receive a confirmation e-mail. Because seating is limited, in the case of unexpected cancellation please inform the Helpdesk as soon as possible.

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About the China IPR Helpdesk

The China IPR SME Helpdesk provides free information, first-line advice and training to SMEs to protect and enforce their IPR in China. The Helpdesk’s services are free to European SMEs and SME intermediaries (including EU embassies) and includes training events in China and Europe; online tools and materials at www.china-iprhelpdesk.eu and tailored advice from our expert by phone, Email or though the website.

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About the German Centre for Industry and Trade Beijing

The German Centre Beijing supports small and medium-sized German compaies in opening or expanding their own local base in China. Through the combination of offices and services, and the easy access to networks, companies can quickly enter new markets with calculable risks and manageable costs. More information is available at www.germancentre.org.cn.

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