Event type: Conference
Date: 27th of March 2019
Time: 09:00 – 15:00
The China, Latin America and South – East Asia IPR SME Helpdesks are holding their Annual Stakeholder Meeting in Brussels on the 27th of March 2019. This event will be an opportunity to exchange information on the importance of intellectual property (IP) for European SMEs doing business in Latin America, China, South – East Asia. If an SME goes international without protection, its brand is vulnerable to copycats, and its intellectual assets are exposed to risk. More specifically, the event will aim to:
- Inform SME intermediaries on the SME instrument and the IP services offered by the Helpdesks (with live case studies from companies).
- Train SME intermediaries on relevant IP topics that can be applied horizontally across the three regions.
- Create an ongoing dialogue / discussion among participants about the importance of IP for SMEs in the light of the three different economic sectors.
09:00 – 09:45 Opening session
Welcome speech by Ms Natalia Martinez (Head of Unit, EASME)
09:45 – 11:00 EC session – the EC tools at the service of SMEs
Presentation of the European Innovation Council by Pierre Roubaud
(Head of Sector, SME Instrument unit)
Presentation of the International IPR SME Helpdesks by HDs project managers
11:00 – 11:15 Coffee break
11:15 – 12: 30 Testimonials, case studies and training
Case studies – China IPR SME Helpdesk
Case studies - SEA IPR SME Helpdesk
Case studies – LA IPR SME Helpdesk
Train – the – trainers’ session
12:30 – 13:30 Networking lunch break
13:30 – 14:30 Sector focused interactive panel
14:30 – 14:45 Closing remarks by Harrie Temmink, Deputy Head of Unit, DG Grow
About the China IPR SME Helpdesk:
The China IPR SME Helpdesk provides free information, first-line advice and training to SMEs to protect and enforce their IPR in China. The Helpdesk’s services are free to European SMEs and SME intermediaries (including EU embassies) and includes training events in China and Europe; online tools and materials at http://www.ipr-hub.eu and tailored advice from our experts by phone, Email or though the website.